Social Media Marketing Services
Where does your brand make its first impression? It used to be your website’s homepage, but today, 67% of consumers research on social media before making a purchase. Potential customers are scrolling your social feeds, interactions, and community to decide if your brand is worth exploring further.
At Funk/Levis, we bring your brand’s story to life through engaging, digestible social media content that represents your brand in an authentic way sparking meaningful conversations, and turning observers into repeat customers.
Creating Genuine Engagement
We don’t just post content—we actively engage with your audience. Our approach focuses on:
- Developing a unique voice for your brand
- Running campaigns that transform followers into advocates
- Telling compelling stories through engaging content
- Nurturing communities around your brand
Overcoming Common Social Media Challenges
Are you facing any of these social media challenges?
- Lack of engagement: Your socials aren’t generating meaningful interactions.
- Conversion struggles: You’re finding it difficult to turn followers into customers.
- Brand disconnect: Your content doesn’t align with your brand identity.
- Content drought: You’re running out of fresh ideas.
- Competitors outshining you: Competitors are thriving on social media.
We understand these challenges and want to help turn these issues into social media wins, creating a vibrant, effective social media presence that drives both engagement and sales.
Social Strategies That Speak Your Brand’s Language
At Funk/Levis, we craft social media strategies as unique as your brand. No matter your business size or type, our approach is always customized to your specific needs and goals.
Our Comprehensive Approach
1. In-Depth Audience Analysis
- Develop buyer personas for targeted messaging based on pain points and aspirations
- Apply social listening tools to capture sentiment and trends
- Conduct competitive analysis to understand what else is being shared in this space
2. Strategic Platform Selection
- Focus on platforms that match where your audience is most engaged
- Consider audience demographics, trends, and ability to move prospects down the funnel
- Align with your specific business objectives and resources
3. Content Strategy & Community Management
- Share-worthy content that aligns with your brand voice and values
- A mix of educational, entertaining, and promotional pieces
- Consistent posting schedules to keep algorithms in tune and your audience engaged
- Proactive community management and user-generated content campaigns and live Q&As
Mastering Each Platform
Every social network has its own culture and best practices. Here’s how we shape our approach for maximum impact:
Facebook Marketing
- Create engaging content for both organic and paid campaigns
- Build community through strategic use of Facebook Groups
Instagram Strategy
- Develop scroll-stopping visual content
- Harness the power of Stories and Reels for optimum engagement
LinkedIn B2B Campaigns
- Position your brand as an industry thought leader
- Re-purpose and share short-form video creative tailored to business audience
Twitter/X Engagement
- Craft concise, impactful messages and threads that resonate
- Join relevant conversations and trending topics
TikTok for Business
- Create fun, authentic content that aligns with TikTok’s culture
- Collaborate with partners to expand reach
Pinterest Marketing
- Design eye-catching visuals optimized for Pinterest’s format
- Implement a pinning strategy to drive traffic back to site / store
Reddit Participation
- Engage authentically in relevant subreddits by sharing insights and solving problems
- Build trust by offering value in niche communities without promotion
Let’s Elevate Your Social Media Presence
Let’s transform your social media strategy into a growth engine for your business. Get in touch with our Oregon-based social media services team to discover how we can help your brand thrive in today’s digital landscape.